About

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Australian Salon Distributor, Award Winning Hair Care

Luxury Beauty Concepts (LBC) is the exclusive Australian distributor of award winning hair care brands REF., PURE ELEMENTS, color defence and pure.color. As a national salon distributor, we supply professional, organic and natural hair products to boutique salons Australia-wide.

LBC is a salon distributor with a conscience. In accordance with our corporate philosophy, our natural hair products are environmentally sustainable, made in sustainable production environments with low carbon footprint and cruelty free. Products are based on fair trade natural ingredients including organic and plant/flower extracts, as well as packaged in sustainable materials and recyclable packaging.

Our brands and products regularly feature in the media and are favourites amongst beauty editors. PR and publicity in consumer magazines and national press has created steady organic growth in demand by consumers and salons alike.

We are proudly Australian owned and operated with teams in Victoria, New South Wales, Queensland, South Australia and Western Australia. LBC corporate head office, warehousing and distribution are based in Melbourne Victoria.

LBC is a highly customer focused hair care distributor. Our sales and technical consultants are accomplished industry professionals with strong backgrounds as qualified hairdressers and educators supported by our experienced customer service team. We deliver exceptional personalised service, including professional advice, technical training and support with the aim of always exceeding the expectations of our customers and consumers.

For more information about Luxury Beauty Concepts hair care brands and products, or to enquire about becoming a salon stockist, please contact us.